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Justin Prather

Sprightly User Experience Reflections

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  • The Field Research Behind Zootopia
  • Eames: Details Make the Product
  • Eames: Never Delegate Understanding
  • Empathy drives usability
  • Product vs UI design

Empathy drives usability

… usability cannot be designed for without understanding the social and physical mechanics of the context for a real-life user.

Better Health Through Design: More Usable, Understandable, and Profitable
John Maeda, KPCB Blog, December 8, 2015

Format QuotePosted on January 20, 2016August 5, 2016Author thebossCategories Potent QuotablesTags empathy, usability

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